SAPPHIRE NOW + ASUG Annual Conference

If you couldn’t join us in Orlando, you can still see the highlights from SAPPHIRE NOW, the premiere business technology conference for senior executives, IT decision makers and business managers from large enterprises and small-to-medium-sized organizations.

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Watch presentations and panel discussions to help you overcome business complexity in your organization and achieve growth and innovation.

Session Agenda

Tuesday, May 16th
Wednesday, May 17th
Thursday, May 18th

Tuesday, May 16th

9:00 a.m. – 10:30 a.m.
SAP Opening Keynote

The Urgency of Doing

Bill McDermott, CEO of SAP SE

SAP CEO Bill McDermott highlights the forces of change driving businesses in the global digital economy. He will present SAP’s innovation agenda and highlight the defining growth opportunities of the next two decades.

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When Software Becomes Strategy

Bernd Leukert, Member of the Executive Board of SAP SE, Products & Innovation

The keynote from Bernd Leukert, member of the SAP Executive Board responsible for products and innovation, highlights how companies can leverage cloud applications, platforms, machine learning, and the Internet of Things to not only optimize their business, but also more importantly differentiate their business to drive value – by putting software front and center of their digital strategy.

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1:00 p.m. – 1:20 p.m.
Deliver Value to Your Customers in a New, Cross-Industry, Digital World

Jose Valles, VP, New Business and Innovation Emirates Integrated Telecommunications Co., Jihad Tayara, VP, Business Development and Partnerships Emirates Integrated Telecommunications Co., Pat Bakey Pres SAP Industries, SAP

Find new ways to create value for your organization, and learn about the opportunities offered by digital transformation. Develop personalized, digitally enabled products across all sectors by using digital channels and new technologies such as artificial intelligence and the Internet of Things.

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3:00 p.m. – 3:20 p.m.
Plan Your Digital Transformation Journey Effectively for Business Success

Marty Mrugal & Panel, Head of Digital Transformation and Customer Experience, SAP North America

Enable a successful digital transformation by reimagining business models. Explore key strategies, services, and resources required for digital business and hear how strategic partnerships can help you achieve your transformation goals.

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*All times in Eastern Daylight Time EDT